Shop Small, Support Local, Energize Our Community!
Once Upon A Time Bookstore is pleased to announce Indies First day, on Saturday, November 25, 2023. Independent businesses throughout Montrose Shopping Park are coming together to celebrate their local bonds as part of the annual Small Business Saturday activities. We are excited to host some local authors throughout the day in-front of our shop as well as exciting prizes and sales.
Indies First – a collaboration among publishers, retailers, and authors– is an annual campaign to celebrate independent bookstores and the communities that support them. Hundreds of indies across the country will be hosting local authors and holding events on November 25. Other participating Indies First stores and authors may be found on IndieBound.org.
Small Business Saturday, founded by American Express in 2010, is celebrated every year on the Saturday after Thanksgiving. It is a day dedicated to helping support the local businesses that help to create jobs, boost the economy, and preserve neighborhoods.
Deals of the Day
Early Bird Special: 10 am to 11 am get 20% off EVERYTHING in the store*
All Day: 15% off in-stock 2024 calendars
All Day: Spin the OUAT wheel of prizes with a purchase!
All Day: Free chocolate goodie with every purchase of $50 or more!
All Day: Free gift with every purchase of $150 or more!
All Day: Complimentary gift wrap
All Day: Pets with the one and only Pippi Longstocking, our bookstore kitty! (as available while she's meandering around the store)
Night Owl Special: 6 pm to 7 pm get 20% off all in-stock adult hardcover books
Local Authors signing & personalizing books who are celebrating at Once Upon A Time Bookstore:
11 am - noon - Nikkolas Smith for The Artivist
noon - 1 pm - Julie Abe for Tessa Miyata is No Hero
noon - 1 pm - Chelsea Ichaso for They're Watching You
1 pm - 2 pm - Charlotte Offsay for Challah Day!
1 pm - 2 pm - Janie Emaus for Latkes for Santa Claus
2 pm - 3 pm - Tom Phillips for The Curious League of Detectives and Thieves
3 pm - 4 pm - Scott Slater for Down the Hole
3 pm - 4 pm - Mike Lawler for Weird Crescenta Valley
All authors will be at a signing table outside, in front of our shop and books can be purchased ahead of time or the day of inside the store.
Remember: Autographed books make great gifts for everyone on your list!
*Sales not valid on special orders or gift cards. No holds. Cannot be combined with other discounts
Nikkolas Smith at 11 am
Chelsea Ichaso at noon
Janie Emaus at 1 pm

Tom Phillips at 2 pm
Scott Slater at 3 pm
Mike Lawler at 3 pm